Membership Director- Sales - Club Corp (Boston North, Massachusetts)
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State: Massachusetts
Country: USA
Job Category: Sales/Sales Management
Golf, tennis, swim, fitness and an unmatched social program consummate the heart of Ipswich Country Club. Sitting on 350 acres of property, with a 52,000 square foot clubhouse, the opportunities for creating memories and building lasting relationships are endless. As a member of the ClubCorp family, Ipswich Country Club strives to promote a positive environment for Employee Partners to grow as individuals as well as a team.
POSITION DESCRIPTION SUMMARY
Responsible for the development, and implementation of a Club's marketing and sales objectives, programs, market research, concept positioning, promotion and public relations, and to meet or exceed Membership performance objectives.
ESSENTIAL FUNCTIONS AND ACCOUNTABILITIES
- Net Members
- Member Retention
- Manage Membership Expenses and departmental forecasting
- Change of Designee, prepaid dues and other fees
- Positive Membership expense variances versus the Club's Financial Plan.
- Active participation and facilitation of Membership Committee and Board of Governors
- Dues Added
- Initiation Fees
- Responsible for achievement of Membership Department's sales plan, goals and objectives.
- Responsible for generating sufficient prospect inventory to support the Club's sales plan and the maintenance of the prospect files in accordance with standards.
- Responsible for timely follow up with new Members for the purpose of acquiring a prospective Member referral in accordance with the established New Member Connect / 12 month retention strategy.
- Responsible for the preparation of all collateral and documentation for review and approval for all membership programs for the Club in accordance with membership policy and procedure.
- Responsible for the formation and function of a Membership Committee whose purpose is geared toward the generation of prospects and new members.
- Responsible for all Member, Board Member, and prospective Member communication with regard to membership sales and programming, to be executed in congruence with communications guidelines.
- Represents the Club in community activities and organizations (i.e., Chamber of Commerce) to provide community awareness of the Club and to develop sources for prospective Club Members.
- Interfaces with Board of Governors, Club Management and staff and all Club personnel to enhance awareness of the Club's membership needs and objectives; to solicit support for the attainment of these objectives; and to solicit input and feedback which will aid in the enhancement of Member usage and Member satisfaction levels within the Club.
Attend all staff meetings and General Employee meetings as established by the Club Manager. Work closely with the entire staff at the club to ensure the Members are receiving the best in Member Services.
WORK EXPERIENCE
2 years in previous sales position.
EDUCATION
Degree in business, marketing, public relations, communications, hotel or rest. mgt. preferred.
CERTIFICATION/LICENSE
Bell Notes & STAR certifications required within 6 months of employment.
Director of Sales, Membership Director, Membership Director in Development, Membership Sales
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