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Local Advertising Sales Manager
at Comcast
Lansing, MI

Local Advertising Sales Manager
at Comcast
Lansing, MI

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Description

Comcast Spotlight, the advertising sales division of Comcast Cable, helps put the power of cable to use for local, regional and national advertisers.  It is focused on providing multi-platform marketing solutions to reach audiences most effectively and efficiently.  Headquartered in New York with offices throughout the country, Comcast Spotlight has a presence in nearly 80 markets with approximately 35 million owned and represented subscribers. 

 

Comcast Spotlight offers clients easy-to-buy, easy-to-execute options customized around their business goals.  We work with clients to provide them with customized, multi-screen media marketing solutions that utilize our suite of products in the way that’s best suited to meet their objectives.  Our media solutions provide advertisers with the ability to reach, engage and connect with their customers viewing content on any device or screen. 

 



Job Summary:
Responsible for managing the operation for small advertisers to have the opportunity to reach customers in their retail trading areas. Develops a strategic roll-out marketing initiatives including internal and external client communications and events.

Core Responsibilities:
- Oversees the hiring, training, evaluating and assisting of a motivated staff to carry out marketing functions.
- Develops relationships with networks to expand online media and network promotions on the regional level.
- Writes presentations and proposals that meet clients’ needs and budget requirements
- Works with sales management in developing business pitches and sales presentations that support the product value proposition.
- Provides monthly and quarterly marketing reports.
- Consistent exercise of independent judgment and discretion in matters of significance.
- Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary.
- Other duties and responsibilities as assigned.

Employees at all levels are expected to:
- Understand our Operating Principles; make them the guidelines for how you do your job
- Own the customer experience-think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services
- Know your stuff-be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences
- Win as a team-make big things happen by working together and being open to new ideas
- Be an active part of the Net Promoter System-a way of working that brings more employee and customer feedback into the company-by joining huddles, making call backs and helping us elevate opportunities to do better for our customers
- Drive results and growth
- Respect and promote inclusion and diversity
- Do what's right for each other, our customers, investors and our communities

 

Job Specification:
- Bachelors Degree or Equivalent
- Marketing
- Generally requires 7+ years related experience



Comcast is an EOE/Veterans/Disabled/LGBT employer

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