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Web Business Analyst Intern at athenahealth in Watertown, MA

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Description

athenahealth is changing the way the healthcare industry works. With our best in breed suite of cloud software products, we've taken healthcare into the modern age empowering medical care providers to get back to what they do best-- treating patients. athena's culture is idealistic, entrepreneurial, and extremely fast paced; a sharp contrast to the culture typically found in medical offices or healthcare service companies. We aspire to be a diverse team of change agents driven by an entrepreneurial spirit, a passion for excellence and a desire to make the administrative processes in healthcare delivery run much better.
 
 
About the Web team:
The Web team manages all the marketing web sites at athenahealth. The team is a traditional Product Management organization that owns the strategy, user experience and business results of the sites. We work closely with our tech partners to build new web experiences and look for ways to optimize business results. We develop services using an Agile methodology.
 

Responsibilities of the Web Business Analyst Intern:

  • Work with web content team on content updates throughout athenahealth.com including general content updates, meta and H1 tags, file hosting and content approval/rejections
  • Assist with the execution of testing and optimizations on athenahealth.com and help compile testing results and reporting
  • Help compile upper funnel metrics and site performance reporting including unique visitors, submissions, leads, meetings etc.
  • Owner of heatmap revisions, real-time analytics, and readouts
  • Monitor crawl activity and alerts in google, bing and searchlight tools
  • Help compile competitor research and analysis as needed, including perspective on site design that aligns with athena's overarching service offerings
  • Assist with web content's intake and content update process for new requests
 
Qualifications:
  • Ability to work with Excel, Word, and Powerpoint
  • Organized
  • Desire to learn
  • Interest in Product Management and Marketing
     

athenahealth is committed to a policy of equal employment opportunity. We recruit and hire applicants without regard to race, color, religion, sex (including pregnancy), national origin, disability, age, sexual orientation, veteran status, genetic information, gender identity, gender expression, or any other factor prohibited by law.

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